SPL and OneFootball forge long-term strategic content partnership | OneFootball

The Saudi Pro League (SPL) and OneFootball have announced a new partnership aimed at expanding the global visibility of one of the world’s fastest-growing football leagues.

Through this collaboration, the SPL will publish and amplify official video and editorial content across OneFootball, bringing fans closer to the action worldwide than ever before.

As part of the partnership, OneFootball will feature video content across its platforms, including content from the SPL’s official social channels. Fans can look forward to engaging match clips, highlights, behind-the-scenes footage, and viral moments in vertical and horizontal formats. This initiative aims to enhance the fan experience by providing compelling visual narratives throughout the season.

In addition to video content, OneFootball will offer official editorial coverage from the SPL in English, ensuring that fans can access timely updates, in-depth analysis, and expert commentary throughout the season.

Omar Mugharbel, CEO of the Saudi Pro League, said: “We are delighted to partner with OneFootball to bring Saudi Pro League content to football fans across the globe. This collaboration is an important step in our commitment to increasing international engagement and providing fans everywhere with a closer connection to the excitement and passion of Saudi football.”

Patrick Fischer, CEO at OneFootball, said: “We are thrilled to partner with the Saudi Pro League to showcase the incredible talent and excitement of football in the region. This collaboration will elevate the league’s content and enhance the overall fan experience, bringing the vibrant world of Saudi football to a wider audience.”

In a dynamic start to their new collaboration, representatives from OneFootball recently travelled to Saudi Arabia to cover the SPL’s highly anticipated “Derby Week”, attending the “Sea Derby” in Jeddah between Al Ittihad and Al Ahli, as well as the “Capital Derby” in Riyadh that featured Al Nassr against Al Hilal.

OneFootball’s on-ground presence brought fans closer to the action with exclusive social media content, behind-the-scenes moments, and in-depth interviews with league representatives, managers, and players. It allowed the platform to deliver unparalleled insights into one of the most thrilling weeks in Saudi football and showcase the exciting potential of this groundbreaking partnership.

Serving more than 200 million people monthly through its owned and operated platform and video distribution network, OneFootball will be a primary outlet for publishing the SPL's official text and video content, leveraging its extensive reach to amplify the league's visibility across global audiences.

Founded in 2008, OneFootball is a leading media football platform for a new generation of mobile-first football fans, with plans to become the football marketplace for content, products, and services of the future. The strategic collaboration aims to enhance global coverage of the SPL by integrating official content into OneFootball’s ecosystem, enhancing fan engagement and fostering a deeper connection between the league and its supporters.